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Projects

Google Business & Local SEO associates

Google Business & Local SEO

We help businesses make the most out of Google Business to improve organic search results in your local area and excel with stronger SEO.

 

In Google Business you can give clients information and provide an offer that encourages them to try your business. 

Having a professional manage your Google Business & Local SEO can:

  1. Increase Visibility in Local Searches:

    • Appear in local search results when people are looking for products or services in their vicinity, attracting local customers.

  2. Accurate Business Information:

    • Provide up-to-date information about your business so potential customers find the information they need easily.

  3. Google Maps Integration:

    • Your business location is integrated with Google Maps, making it convenient for customers to find and navigate to your physical storefront.

  4. Customer Reviews and Ratings:

    • GB allows customers to leave reviews and ratings, influencing the decision-making process of potential customers. 

  5. Photos and Visual Content:

    • Upload photos of your business, products, and services to your GB profile engages potential customers and gives them a better understanding of what your business offers.

  6. Insights and Analytics:

    • GB provides insights into how customers find your business and what actions they take. This data can help you understand your audience better and make informed decisions to optimize your online presence.

  7. Mobile-Friendly Presence:

    •  Having a mobile-friendly online presence is crucial. GB profiles are optimized for mobile, ensuring that potential customers can easily access your business information on their smartphones.

  8. Google Posts:

    • Create posts that appear in your business listing. These posts can include updates, offers, events, and other relevant information. 

  9. Local SEO Benefits:

    • A well-optimized GB profile is more likely to appear in local search results, increasing your chances of being discovered by potential customers in your area.

Website setup on laptop

Website Design & Optimization

Whether starting from scratch to build a website or analyzing your current site, ranking on search engines and increasing traffic is essential. Search engines need to understand your content to determine its value to users, its primary objective is maximizing user experience.

 

From optimizing title tags to crafting compelling headings and subheadings, Lee Pryke & Associates focus on the key elements of on-page SEO optimization to boost your results. 

Keyword Overhaul

 

The ultimate goal is to rank for relevant keywords that align with your brand and attract the right audience.

 

We will:

  • Conduct thorough keyword research which involves understanding the words and phrases potential visitors use to find websites similar to yours.

  • Utilizing Keyword Tools we analyze key data points, including the intent behind each search and keyword search volume (the average number of monthly searches).

 

​With this knowledge, we can then optimize web pages accordingly improving your chances of attracting the right audience and achieving your goals.

User Experience

There are several important tasks we implement to improve user experience. 

 

We will:

  • Add images and videos to receive more unique page views, shares, and backlinks.

  • Add descriptive alt text to each image to help search engines understand what the image represents.

  • Use internal links. These links between pages on your site help both users and search engines navigate your content more easily. 

  • Mark up subheadings with appropriate header tags for both user experience and search engine optimization. Subheadings break up text and make it easier for users to scan your content, while header tags help Google understand the structure of your page. 

 

Enhancing user experience on your website is attractive to search engines and essential to being found online and competitive in search results.

Architects Office

Content Marketing

Foundational content is the heart and soul of your SEO Optimization. 

Why do you Need to Create Content?

  • More traffic from Google

  • Free and useful information for your audience

  • Potential new customers

  • Helps keep existing customers engaged

  • A way to communicate with your target audience

 

Foundational content is what separates you from your competitors. It's what builds your pages and drives your audience to click, follow, share, or want to read more. If a subject is worth searching, and it's a key term for your business, it's likely worth creating a unique page to highlight that word.

This includes your products and/or services which ultimately becomes the backbone of your online presence.

Blogging

Blog Content

Blogging is the content that feeds your website to show Google you have a pulse. It ranks extremely high as a dependable  source of information on the internet.  

 

Creating regular blog content:

  • Improves your SEO ranking

  • Provides value to your customers

  • Creates leads with a greater possibility of conversion

  • Gives your business a voice

  • Presents impactful knowledge to your potential clients

Blog content has become instrumental to online business success. We create content that is relevant to your audience and amplifies their engagement.

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